Privacy Policy

Last updated: July 12, 2026

WATASI JAPAN operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you with a curated shopping experience (the “Services”). WATASI JAPAN is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase or other transaction through the Services, or otherwise communicate with us. If there is any conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will control with respect to the collection, processing, and disclosure of personal information.

Please read this Privacy Policy carefully. By using or accessing the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described below.

Personal Information We Collect or Process

When we use the term “personal information,” we mean information that identifies you or another individual, or that can reasonably be linked to you or another individual. Personal information does not include information collected anonymously or information that has been de-identified so that it cannot reasonably identify an individual.

Depending on how you use the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences derived from such information:

Contact information, including your name, address, billing address, shipping address, telephone number, and email address.

Financial information, including credit or debit card details, financial account numbers, payment information, financial account information, transaction details, payment method, payment confirmation, and other payment-related information.

Account information, including your username, password, security questions, preferences, and account settings.

Transaction information, including products you view, add to your cart or wishlist, purchase, return, exchange, or cancel, as well as your transaction history.

Communications with us, including information contained in messages you send to us, such as when you contact customer support.

Device information, including information about your device, browser, network connection, IP address, and other unique identifiers.

Usage information, including information about how and when you access, use, and navigate the Services.

Sources of Personal Information

We may collect personal information from the following sources:

Directly from you, including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information.

Automatically through the Services, including from your device when you use our products or Services, visit our website, or through cookies and similar technologies.

From our service providers, including when we engage them to provide certain technologies or to collect or process personal information on our behalf.

From our partners and other third parties.

How We Use Your Personal Information

Depending on how you interact with us and which Services you use, we may use your personal information for the following purposes:

Providing, Customizing, and Improving the Services

We use your personal information to provide the Services to you. This includes fulfilling our contractual obligations to you, processing payments, fulfilling orders, remembering your preferences and products of interest, sending account-related notifications, processing purchases, returns, exchanges, and other transactions, creating and managing your account, arranging delivery, facilitating returns and exchanges, enabling product reviews, and providing a personalized shopping experience, such as recommending products based on your purchase history.

We may also use your personal information to customize and improve the Services.

Marketing and Advertising

We may use your personal information for marketing and promotional purposes. This may include sending marketing, advertising, or promotional communications by email, text message, or mail, and displaying online advertisements through the Services or on other websites based on products or Services you previously purchased, added to your cart, or otherwise interacted with.

Security and Fraud Prevention

We use your personal information to authenticate accounts, provide a secure payment and shopping experience, detect, investigate, and respond to suspected fraudulent, unauthorized, illegal, dangerous, or malicious activity, protect public safety, and maintain the security of the Services.

If you register an account, you are responsible for keeping your account credentials secure. We strongly recommend that you do not share your username, password, or other access information with anyone.

Communicating with You

We use your personal information to provide customer support, respond to your requests promptly, deliver effective service, and maintain our business relationship with you.

Legal Reasons

We may use your personal information to comply with applicable laws and respond to lawful legal processes, including requests from law enforcement or government authorities.

We may also use your personal information in connection with civil discovery, potential or actual litigation, or other legal disputes, and to investigate or enforce potential violations of our Terms of Service or other policies.

How We Disclose Personal Information

In certain circumstances, and in accordance with this Privacy Policy, we may disclose your personal information to third parties for legitimate purposes. Such circumstances may include:

• Shopify, vendors, and other third parties that provide services on our behalf, including IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping.
• Business and marketing partners that provide marketing services or deliver advertisements to you. For example, we use Shopify to support personalized advertising in cooperation with third-party services based on your online activity across different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy policies.
• Where applicable in your region, you may have the right to direct us not to share your information for targeted advertising or marketing based on your activity across different merchants and websites. You may exercise your right to opt out through the options made available through the Services.
• When you direct, request, or consent to the disclosure of information to a third party, such as for product delivery or when using social media widgets or login integrations.
• With our affiliates or other companies within our corporate group.
• In connection with a business transaction, such as a merger, acquisition, reorganization, or bankruptcy.
• To comply with legal obligations, including responding to subpoenas, search warrants, and similar lawful requests.
• To enforce applicable Terms of Service or policies.
• To protect or defend the Services, our rights, or the rights of our users or others.

Our Relationship with Shopify

The Services are hosted by Shopify. Shopify collects and processes personal information relating to your access to and use of the Services in order to provide and improve the Services.

Information you submit through the Services may be transmitted to and shared with Shopify and third parties that may be located outside your country of residence in order to provide and improve the Services.

In addition, to help protect, grow, and improve our business, we use certain enhanced Shopify features that incorporate data and information obtained from your interactions with our store, other merchants, and Shopify.

To provide these enhanced features, Shopify may use personal information collected in connection with your interactions with our store, other merchants, and Shopify. In these circumstances, Shopify is responsible for processing your personal information and responding to requests to exercise your rights concerning Shopify’s use of that information.

To learn more about how Shopify uses your personal information and the rights that may be available to you, please review the Shopify Consumer Privacy Policy.

Depending on your location, you may also be able to exercise certain privacy rights through the Shopify Privacy Portal.

Third-Party Websites and Links

The Services may contain links to websites or other online platforms operated by third parties.

If you follow a link to a website that is not affiliated with or controlled by us, you should review that website’s privacy and security policies and other terms.

We do not guarantee and are not responsible for the privacy, security, accuracy, completeness, or reliability of third-party websites or the information available through them.

Information you provide in public or semi-public areas, including third-party social networking platforms, may be visible to other users of the Services and users of those third-party platforms, without restriction on its use by us or by the third party.

The inclusion of a link does not, by itself, imply our endorsement of the platform, its content, or its owners or operators, unless expressly stated on the Services.

Children’s Data

The Services are not intended for children, and we do not knowingly collect personal information from children who are under the age of majority in their jurisdiction.

If you are the parent or guardian of a child who has provided personal information to us, you may contact us using the details below to request that the information be deleted.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell,” as those terms are defined under applicable law, the personal information of individuals under 16 years of age.

Security and Retention of Your Information

No security measures are perfect or impenetrable, and we cannot guarantee “perfect security.” Information you send to us may not always be secure while in transit. We recommend that you do not use unsecured communication methods to send us confidential or sensitive information.

The length of time we retain your personal information depends on various factors, including whether we need the information to maintain your account, provide the Services, comply with legal obligations, resolve disputes, or enforce applicable contracts and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights described below concerning your personal information.

These rights are not absolute, may apply only in certain circumstances, and may be subject to exceptions permitted by law. We may decline a request where allowed by applicable law.

Right of Access or Right to Know

You may have the right to request access to the personal information we hold about you.

Right to Delete

You may have the right to request deletion of personal information we hold about you.

Right to Correct

You may have the right to request correction of inaccurate personal information we hold about you.

Right to Data Portability

You may have the right to receive a copy of the personal information we hold about you and, in certain circumstances and subject to applicable exceptions, request that it be transferred to a third party.

Right to Opt Out of the Sale or Sharing of Personal Information for Targeted Advertising

Depending on where you live, you may have the right to opt out of the “sale” or “sharing” of personal information, or the processing of personal information for “targeted advertising,” as defined under applicable privacy laws.

You may exercise this right through the opt-out options made available through the Services.

If you visit our website with Global Privacy Control enabled, depending on your location, we may automatically treat that signal as a request to opt out for the device and browser you are using.

If we are able to associate the signal with a specific Shopify account, we may also apply the opt-out request to that account.

For more information about Global Privacy Control, please visit:

https://globalprivacycontrol.org/

We do not recognize other “Do Not Track” signals that may be sent by your web browser or device.

Managing Communication Preferences

We may send promotional emails to you. You may opt out of receiving promotional emails at any time by using the unsubscribe option included in those emails.

Even if you unsubscribe from promotional communications, we may still send you non-promotional communications, including important notices relating to your account or orders.

You may exercise these rights through the Services where available or by contacting us using the information below.

To learn more about how Shopify uses your personal information and your rights concerning information processed by Shopify, please visit:

https://privacy.shopify.com/en

We will not discriminate against you for exercising any of these rights.

Where permitted or required by applicable law, we may need to verify your identity before processing your request.

In accordance with applicable law, you may appoint an authorized agent to exercise your rights on your behalf. Before accepting a request from an authorized agent, we may require documentation showing that you authorized the agent to act for you, and we may also require you to verify your identity directly with us.

We will respond to requests within the time period required by applicable law.

Complaints

If you have concerns about how we handle your personal information, please contact us using the details below.

Depending on where you live, you may also have the right to appeal a decision we make regarding your privacy request or to lodge a complaint with your local data protection authority.

International Transfers

Please note that your personal information may be transferred, stored, and processed outside your country of residence.

Where we transfer your personal information outside the European Economic Area (EEA) or the United Kingdom, we will rely on recognized transfer mechanisms, such as the European Commission’s Standard Contractual Clauses or an equivalent contract issued by the relevant United Kingdom authority, unless the destination country has been recognized as providing an adequate level of data protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons.

We will post the revised Privacy Policy on this website, update the “Last updated” date, and provide any notice required by applicable law.

Contact Information

If you have questions about our privacy practices or this Privacy Policy, or if you wish to exercise any of your rights, please contact us:

WATASI JAPAN LLC

131-1 Ikenoue, Izumida, Shirakawa City, Fukushima 961-0003
Japan

Telephone: +81-248-29-8777
Email: info@watasijapan.co.jp